Business Coachingfor Founders

Sovereign Institute

Elevate your thinking. Execute with clarity. Scale with confidence.

Strategic Clarity
Revenue Growth

Who We Work With

Our coaching is designed for:

Early to mid-stage founders

Building your first scalable business

Consultants, creatives, and service providers

Transitioning from freelancer to business owner

Growth-stage operators preparing to scale or exit

Ready for the next level of growth

Vision-led entrepreneurs who want sharper execution

Great ideas that need better systems

Whether you're launching your first offer, stuck at a revenue plateau, or preparing for capital, our founder coaching equips you to move faster, cleaner, and with more confidence.

What We Focus On

We help you build a business that's profitable, scalable, and strategically aligned.

Clarity Coaching

  • Business model design
  • Offer positioning & pricing
  • Market fit and founder-market alignment

Strategic Growth Coaching

  • Sales systems & client acquisition
  • Revenue strategy and scalability
  • Team structure, delegation, and delivery systems

Capital Readiness (Lite)

  • Pre-diagnostic for future raise or exit
  • Understanding business valuation levers
  • Financial storytelling and basic clean-up

Execution & Founder Performance

  • Time structuring and decision frameworks
  • Founder mindset & stress management
  • Accountability and consistency protocols

Sales Strategy & Execution Coaching

We help founders and operators build sales systems they can actually run and scale.

What We Cover:

  • Offer packaging and value stacking
  • Price psychology and premium positioning
  • Sales conversation frameworks (consultative selling, objection handling)
  • Funnel & CRM basics (pipeline visibility and velocity)

Sales KPIs We Track:

Leads generated
Sales calls booked
Proposals sent
Close rate
Revenue per offer
Time to decision

We don't just teach sales. We coach, track, and hold you to your targets.

Who You're Becoming

Our clients don't just grow their business — they transform how they think, decide, lead, and earn.

You'll step into the identity of a Sovereign Founder:

Clear on vision, ruthless on priorities

Commercially sharp and strategically grounded

Respected by clients, investors, and teams

Unshakable under pressure

Prepared for growth, capital, or exit — on your terms

What Founders Are Saying

"After 90 minutes, I saw more clearly than I had in 2 years of spinning in circles."

Sarah T.

Digital Agency Founder

"The pricing review alone added $60K to my bottom line in 3 months."

Mike K.

Consulting Business Owner

"This was founder therapy + commercial strategy + execution coaching all in one."

Amy L.

Startup Founder

Coaching Format

Our coaching is tailored to your growth stage and delivery preference:

1:1 Coaching

Private sessions (bi-weekly or monthly) with custom growth plans

Strategy Intensives

90-minute deep-dive sessions to solve one specific issue

Group Cohorts

Live 6-8 week programs focused on business clarity, systems, or growth

Digital Curriculum

Coming soon: founder playbooks, frameworks, and tools you can apply instantly

Powered by the Sovereign Founder Operating System™

All our programs are built on the Sovereign Founder Operating System™ — a proprietary model for building sustainable, scalable founder-led businesses.

Strategic Clarity

Operational Simplicity

Revenue Mechanics

Execution Precision

Capital Readiness Foundations

This system helps founders move from chaos and self-doubt to clear execution, consistent growth, and strategic optionality.

Coaching Packages & Pricing

We offer three levels of founder coaching depending on your stage, support needs, and execution goals:

Strategy Diagnostic

(entry point)

$497inc. GST

90-minute private session + business growth audit + 90-day plan

Popular

1:1 Monthly Coaching

$1,500/month

2 x 60-min Zoom sessions/month + custom growth plan + Slack/Email support

Growth Accelerator Program

(group)

$2,500one-time

6-week live coaching cohort + templates + weekly action

Founder Private Intensive

$2,000–$4,000

Half-day or full-day private deep dive (virtual or in-person)

Optional Add-Ons:

Business Model Redesign Workshop$1,250
Team Structure + Delegation Plan$950
Pricing + Offer Stack Review$750
Sales Performance Coaching$1,250/month
Sales Sprint (4 Weeks)$1,500 one-time

Note: Full capital advisory (deal prep, raise support, IM building) is offered separately under Sovereign Capital Group.

Outcomes You Can Expect

Our coaching is practical, strategic, and outcomes driven. You can expect:

A clearer business model that reflects your strengths
Offers that sell at premium pricing
Revenue systems you can trust and scale
Stronger personal confidence and execution rhythm
Business foundations that support capital conversations (if you choose to go there)
Clear and repeatable sales conversations
Weekly sales targets and accountability check-ins
Higher close rates without discounting
Consistent monthly revenue generation
A clearer founder identity with stronger leadership capacity

Get Started

We don't do discovery calls. We do Diagnostics.

Book a Founder's Strategy Diagnostic to:

Identify your 3 biggest business growth blocks
Review your pricing, positioning, and revenue model
Map a personalised 90-day execution plan

$497 inc. GST

90 minutes via Zoom + full report + action map

Available Nationally

In-person or via Zoom

Clients Across

Australia & New Zealand

Why Sovereign Institute?

Because we're not just coaches.

We're builders, strategists, and operators

Not just coaches

You won't get fluff

You'll get structure, certainty, and systems you can actually implement

Coaching from experienced business operators

With real skin in the game

Let's build your business like it matters. Because it does.